The International Journal of Marketing and Digital Creative (IJMADIC) proudly announces the publication of its latest issue, Vol. 2 No. 2!
https://journals.researchsynergypress.com/index.php/ijmadic/issue/view/147
This edition features five compelling research articles that delve into the profound connections between Marketing and Digital Creative. These articles offer invaluable contributions to the field, from social media utilization of microbusiness to distribution personalization on brand recall.
Delve into the world of scholarly exploration and uncover valuable research encompassing both theoretical and practical dimensions, contributing to the advancement of Marketing and Digital Creative across a diverse topic.
1. Social Media Utilization of Microbusinesses in A Component City in Northern Philippines
Authors: Audrei Ceazar E. Binuluan, Sherry Joy D. Gonayon, Aleya Mae R. Mabborang, Ma. Ruiza C. Panaligan, Khamylle Cate C. Sia, Rizza V. Ramos, Karen Joy A. Catacutan
https://journals.researchsynergypress.com/index.php/ijmadic/article/view/2157
2. Marketing Practices of a Private Higher Education Institution in the Philippines
Authors: Jojie R. De Ramos, Jesus P. Briones
https://journals.researchsynergypress.com/index.php/ijmadic/article/view/2381
3. The Impact of Student Attachment on University Reputation: An Analysis of Perceived Quality and Perceived Value
Authors: Efi Fitriani
https://journals.researchsynergypress.com/index.php/ijmadic/article/view/2328
4. Comparative Analysis of Tiktok Marketing based on Buyer and Seller Perceptions
Authors: Heppy Agustiana Vidyastuti
https://journals.researchsynergypress.com/index.php/ijmadic/article/view/2330
5. Distribution Personalization and Content Decentralization on Brand Recall
Authors: Josephine Diana S. Campos, Jofrey R. Campos
https://journals.researchsynergypress.com/index.php/ijmadic/article/view/2205
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